4 per cent less
Women’s prestige fragrance sales generated 4 per cent less revenue in the first half of 2011 compared to the same period in 2008, while men’s prestige fragrance sales were down by 2 per cent on the same period comparison.
However, the year-on-year trend remains up compared to the first half of 2010, with sales of men’s prestige fragrances growing by 10 percent in the first half of 2011, while women’s prestige fragrances grew by 14 percent in the same period.
Tags: prestige fragrance period comparison sales